We take care of Us.
Of our House.
Of our Earth.

The R5 system is an innovative concept in personal and home care detergents, created with the Planet and all its inhabitants in mind. The use of disposable plastic is absurd. So is the transportation of water.

Our products

Our Values

Vegan & Non-tested on animals



Zero waste

5% of our turnover is dedicated to social and reforestation projects

We have been supporting two important projects since its inception: A special social reforestation program in Burkina Faso and an infrastructure development project for plastic workers in India (Project Anant Pranay).


No more heavy, bulky bottles. Say goodbye to plastic and take care of your home in a totally green way.

1/2 leaflet = 1 load

Your opinion is important to us


The lady that helps me at home is 'crazy' about the degreaser. She told me: 'really degreases and the scent is not nauseating'.
Now I do a little 'orders x gift them !!!! Really good. 😉


I really like the product....
And I am a desperate housewife....
Plus I love the degreaser!!! Yesterday it got rid of streaks of pan stain that wouldn't go away from my kitchen top


Everything arrived!!! First reaction from my wife calling me as soon as it was delivered: how cool are these? Why didn't you get me the one for the hardwood floors too?

Our DNA as a company

We are already a Benefit Society. The Benefit Societies (SB) represent an evolution of the concept of company: they integrate in their corporate purpose, in addition to the objectives of profit, the objective of having a positive impact on society and the biosphere. We have already undertaken the path to become a B Corp.

R5 Living is now Plastic Negative Certified by rePurpose Global, we are one of the first players in our industry to achieve the Negative Plastic Footprint and the first ever in Italy.

"Digital and sustainability only possible future for the environment."

Digital is a key lever to help combat climate change and improve environmental sustainability. Digitalization is fundamental to change production and consumption patterns and to concretely measure impacts . Sustainability and digital go hand in hand, a company can no longer think of the so-called digital transformation without a specific goal of becoming a virtuous company in terms of impact and vice versa a sustainable company can not fail to exploit the levers offered by digital.

We, at R5, want to seize this opportunity to transform production and consumption models in high-impact climate sectors by fully exploiting the levers of digital.

(Cristina Mollis - R5 Living Founder)

We are an innovative startup

Our dream is to combine technology and ecology together. Touse data to design and build brands and products that perform well, have low impact, and are created on the real needs of our customers. And also to help other companies get on the path to digital and ecological transition .

Join the Revolution