Every year, July becomes a global opportunity to reflect on our environmental impact thanks to the Plastic Free July initiative , a movement born in 2011 and now spread throughout the world. The goal? To concretely reduce the use of single-use plastic and encourage more sustainable habits in everyday life.

Even the simplest gestures, like saying goodbye to disposable bottles or choosing reusable products, can become part of a silent and powerful revolution. Change does not happen all at once, but comes from small daily choices that add up and make a difference.

R5 Living's commitment: 5 challenges for a July without disposable plastic

In celebration of Plastic Free July, we at R5 Living are launching 5 concrete and accessible challenges to help us all reduce our environmental impact and embrace a more sustainable lifestyle. Here's how you can participate:

  1. Solid products
    Choose solid cosmetics: zero disposable plastic, longer life. A simple gesture to say goodbye to plastic bottles in the bathroom.

  2. Refill
    One bottle, a thousand lives. Choose refillable products and reduce single-use packaging. The challenge is clear: refill, reuse, repeat!

  3. Movopack
    Opt for Movopack Circular Packaging, packaging is not wasted: it is reused. A virtuous model for a more circular economy.

  4. Reusable bag

    Always carry a reusable bag with you. It is the most effective way to say goodbye to plastic bags every time you go shopping.

  5. Natural fibres
    Choose fabrics made from natural fibers: they help prevent microplastics from ending up in our oceans.

Join the change, one challenge at a time

R5 Living believes in a future where sustainability and simplicity can go hand in hand. This July, accept the challenges and share them with your community: every small step is a great contribution to a cleaner, plastic-free and more conscious world.

Are you ready to do your part? 🌍💚

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1° settimana

Meno imballaggi, più durata. Preferisci cosmetici solidi, aiutano a ridurre l’uso di plastica monouso e eliminare il trasporto inutile d’acqua.

2° settimana

Scegli prodotti ricaricabili e riduci gli imballaggi usa e getta. La sfida? Ricarica, riusa, ripeti!

3° settimana

Con il detersivo in foglietti per il bucato, elimini flaconi in plastica usa e getta, trasporto inutile d’acqua e ingrombri in casa.

4° settimana

Tienila sempre con te. Una borsa riutilizzabile è il gesto più semplice per dire addio ai sacchetti monouso e fare la differenza ogni giorno.

5° settimana

Prima di comprare qualcosa di nuovo, chiediti: posso riutilizzare ciò che ho già? È il primo passo verso uno stile di vita più consapevole.