About us

  • R5 Living was born from a simple idea: we want to create the future of cleaning for the home and the person. We believe there is a smarter way to take care of Ourselves and Our Homes.
    Our promise is to offer effective products, with a focus on innovation in ingredients and formats. We want to do our part in creating a different consumption model.

Our commitment

  • We have decided to commit ourselves to creating products in a reduced format, striving to work according to the principles of reuse and resource reduction.

    And we have decided to do so by involving all our customers in this journey, which is how we have come this far, working together on the product, and that is how we intend to continue.

    We are convinced that simplifying the product and the supply chain is essential and for this reason we ask our partners and suppliers to pay the same attention to environmental impact issues that we do.

    At R5 Living we have decided to certify our processes according to the ISO 9001 and ISO 14001 standards because it is not enough to say that a product is well-made: you must be able to prove it. ISO 9001 requires us to work with documented and improvable procedures, so that every batch is consistent with the previous one. ISO 14001 asks us to measure the environmental impact of what we do: energy, waste, raw materials and to reduce it, year after year. These are tools of internal discipline before they are labels to display: they help us maintain consistency between what we promise and what we actually do.

Our Vision

  • We believe in the power of small everyday actions. It is they that, day after day, lead to great changes. We have focused on reducing packaging and optimizing resource consumption: 

    • a drastic cut in single-use plastic at the source
    •  the elimination of water transport
    • the constant search for innovative raw materials, including those derived from the waste of other processes or recycled

    This is our goal: to work to offer effective products in innovative formats.

Our Logo. Our Design.

  • Yes, we know we’ve chosen a distinctive logo. We worked hard on it. With our logo, we wanted to express our entire philosophy and commitment and, as you know, important things can be counted on the fingers of one hand: just like our 5Rs.

    RETHINK: Reflect on how we consume the resources at our disposal.

    REFILL: Refill the bottle from the tap at home to eliminate the transport of water.

    REUSE: Reuse containers to avoid plastic waste.

    RECYCLE: Recycle what we discard to reduce our environmental impact.

    RELAX: Relax knowing we’ve done the right thing.

    We are in the R-Economy, in an extraordinary and complex era in which we must R-ecover a new way of doing things, R-reinvent ourselves, learn to R-euse and R-epair… we are in our era, and our logo declares it loud and clear.

    Our logo R5 becomes our signature, the small and tangible sign of our commitment.

    For our products, we drew inspiration from the tradition of Italian design, the most beautiful in the world. Because even home care products should be inviting and beautiful, just like our homes. Because we should be proud to show our choices. Simple and clean lines, with soft and elegant colors.

    We want to break the rules and shake up the market. Any old logo wouldn’t have been enough for us. Neither would any old color.

Our Code of Ethics

  • Here at Okapi | R5 Living, we have a very simple, but important mission: to continuously provide our customers with high-quality goods and services. We conduct our business ethically, honestly, and in full compliance with the law.

    We believe that the way we behave is just as fundamental to our success as creating the best products possible. Our corporate conduct and compliance policies are essential to the way we work and to putting our values into practice every day.

    Read our Code of Ethics (Italian, English)
CODE OF ETHICS