We are a B Corp™

We are now a B Corp™: as a B Corp™, we are part of a global movement of companies that meet high standards of social and environmental impact.

B Corp™ recognizes companies that meet high standards of social and environmental performance, accountability, and transparency. It is not a legal status, but a voluntary commitment to create a positive impact for all stakeholders, not just shareholders.

B Lab™ is a non-profit organization that wants to transform the global economic paradigm in favor of all people, communities, and the planet. It mobilizes the global B Corp™ movement to stimulate collective action capable of addressing society's most difficult challenges, and collaborates with governments, academia, coalitions, and other institutions to promote changes in economic systems.

Note

The “B Corporation Certification” is a trademark licensed by B Lab, a private non-profit organization, to companies that, like ours, have successfully passed the B Impact Assessment (“BIA”) and therefore meet the requirements set by B Lab in terms of social and environmental performance, accountability, and transparency. It is specified that B Lab is not a conformity assessment body within the meaning of Regulation (EU) No 765/2008 or a national, European, or international standardization body within the meaning of Regulation (EU) No 1025/2012. The BIA criteria are distinct and independent from the harmonized standards resulting from ISO standards or other standardization bodies and are not ratified by national or European public institutions.

B stands for Benefit for all.

LEARN MORE

Measurement

We decided from the outset to measure the environmental footprint of our products throughout their entire life cycle; we began by conducting a rapid LCA (Life Cycle Screening) study to compare their environmental impacts with those of conventional products. The study showed that the packaging and shipping system for concentrated household cleaning spray products R5 generates a reduction in almost all of the impact categories considered, and in particular in that relating to Climate Change, measured in kg CO2 eq.

We are constantly engaged in researching and experimenting with different concentrated product technologies to identify and improve the product-performance-format combination. 

For this very reason, in 2026 we undertook a new LCA study on new and reformulated products, and some of the results are already available in the product sheets of the items examined (Fabric Softeners and Washing Machine Care), and during the year we will complete the study on other products.

We believe that achieving the objectives of the 2030 Agenda should drive every company. With R5, we are focusing on SDG 12: Ensure sustainable production and consumption patterns and SDG 14: Life below water. Conserve and sustainably use the oceans, seas and marine resources for sustainable development and SDG 6.

Commitment to Plastic Recovery

We are proud to be committed to funding plastic collection through our partnership with rePurpose Global.

Working with rePurpose Global is a step in our company's commitment plan. We recognize that there is more work to be done to protect our planet and we are convinced that working with rePurpose can help us commit to this cause.

LEARN MORE

Our commitment

Measuring our impact is fundamental to us. Setting concrete goals means being able to measure and report on them. It means staying true to our mission, the reason we were born.

We chose to measure first and foremost the way we operate, to help us stay on course and communicate our commitment to you who support us every day.

All these elements have come together in our Climate Action Plan, which gives a coordinated and unified vision to our efforts.

In 2022 we began our journey to reach the Measurement of the climate impact of our products with Climate Partner and so we did for all of 2024. From 2025 we have started a new project with Green Future Project to accelerate this journey.

LEARN MORE!
  • 2025 Impact Report

    This year too, the Impact Report is organized around the five common good purposes provided for in our bylaws. At its heart is the company’s theory of change: to promote more responsible household consumption patterns by demonstrating that product effectiveness, affordability, and respect can coexist in the same product.

    2025 REPORT
  • 2024 Impact Report

    We approached 2024 with a spirit of challenge and growth. It was a transitional year for us in terms of organization and structuring, and it allowed us to consolidate the foundations for the sustainable development we want to continue to pursue.

    2024 REPORT
  • 2023 Impact Report

    2023 was an important year for us, one of growth and also of improvement in our processes. Despite the difficulties of a challenging year, we managed to stay true to the goals we had set for ourselves last year.

    2023 REPORT
  • 2022 Impact Report

    2022 was a year of growth and new projects. A unique year. A bit of a rollercoaster year, we could say. We worked on new products, asked our customers for help in evolving, and made new friends.

    We met the targets set out in the 2021 Impact Report and, in some cases, even exceeded them.

    For 2023, we have ambitious targets in terms of impact, but we are sure that together we can do it.

    2022 REPORT
  • Our First Impact Report

    For us, this has been a truly important year. It is our first, and this is our first Impact Report. We know that we are still at the beginning, that we still have a long way to go and need to commit even more. We are doing so, and we will not stop, despite these challenging times and despite the road sometimes being more difficult because of them. Thank you to everyone who has supported us so far and to those who will join us on this journey toward an increasingly impactful transition.

    2021 REPORT
1 of 5